Selected Work
Recent highlights
A small slice of the past year — service strategy, design management, and a four-phase thesis on emerging-tech experiences.
I am a product designer. My priority is defining design strategies, solutions, and possibility through data-driven research, and building them into products people actually use.
Updated todayA small slice of the past year — service strategy, design management, and a four-phase thesis on emerging-tech experiences.
I focus on function rather than how it looks.
I am a product designer. I gather human-centred research, design thinking, and strategy, and use them to explore interaction and put it into a working product. Form follows that work rather than leading it, so a decision has to earn its place by what it does for the person using it.
In practice that means structuring qualitative and quantitative research, setting clear KPIs, and turning findings into artifacts stakeholders can act on. Research and documentation are how I keep a team aligned and a project pointed in the right direction.
